CLUB MONACO
+ Seasonal Campaign Direction
+ Email Campaign Design
+ Responsive Website Design
+ Paid Ad Design
+ Social Media Planning
+ Art Direction
+ Image Retouching
+ Seasonal Campaign Direction
+ Email Campaign Design
+ Responsive Website Design
+ Paid Ad Design
+ Social Media Planning
+ Art Direction
+ Image Retouching
OVERVIEW
As Creative Director on Club Monaco's digital marketing team, I led the conceptualization, art direction, and execution of seasonal campaigns across digital channels, shaping a cohesive and elevated brand experience. My work spanned email campaign design, responsive website updates on Shopify, paid media creative, and organic social content planning, with a consistent focus on mobile-first optimization and user experience. I ensured the creative output aligned with Club Monaco’s visual identity while driving clarity, engagement, and performance across platforms. In addition, I oversaw image retouching and refined asset development to maintain a high standard of quality and consistency across every customer touchpoint.
