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The catalog and marketing materials for Pryme protective gear were developed around the brand theme that "Life Is Sketchy". This was a really fun project to work on and allowed me to mix pen sketches with product photography. I also developed the helmet graphics and glove designs. This catalog won several awards: Print Magazine Regional Design Annual, How Magazine Top 50 In-HOWse Designer, and Bicycling magazine did a "Nine catalogs you'll want to keep" article with it as well.